All Resell Rights are not created equally. Resell Rights vary from one product to the next, with different rights, terms, and conditions. In fact, some products that are contained in a Resell Rights package are not for resell at all, but are instead for personal use only.
If you purchase a resell rights package, which contains more than one product, the package will typically contain a resell license agreement for each product. Do not assume anything! Read every word of the resell license before you resell the product, and keep that license in a safe place for future reference.
For some products, you may be allowed to resell the product for any price, or even give it away for free. Others may have a set price, meaning that you cannot sell the product for less than that price or give it away for free. In the case of physical products, such as CD’s or DVD’s, you may or may not be allowed to duplicate the product when you sell it. Some companies may require you to purchase the product directly from them for resell – for each sale.
There are usually other terms and conditions for reselling a product as well, other than the price at which you may resell it. For instance, most product authors will have strict anti-spam policies, meaning that the product cannot be advertised by any method that may be in violation of federal spam laws.
If you are ever unsure about your resell rights, contact the author of the product before doing anything else. You do not want to violate any terms or conditions, as it can and will be considered a violation of copyright laws, which is a federal offense. Make sure that you aren’t just asking another reseller – contact the author of the product directly.
Make sure that you don’t misplace your licenses. Print them out and keep them on a file. You should also back up electronic copies on a disk. Include any email exchanges with the product author as well in your backup files, including the emails that you send.
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